Launch of Mobil 1 in Guatemala with $3 Million Investment

©image: Mobil 1

With the inclusion of Mobil 1 in its product portfolio, Central American Lubricants Marketing (Mercalsa) will cover the three areas of the lubricating oil market: light passenger cars, heavy transport and industry.

The journalist, Cristóbal Véliz, wrote in sigloxxi.com: "Since it is considered a high performance product by major car manufacturers, Rubelio Torres, Sales Manager for Mercalsa, asserted that the company expects to increase its current market share by 20% with the marketing of Mobil 1."

Source: sigloxxi.com

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