Salvadoran Firms Follow Franchise Model

Franchise projects are considered an alternative for expanding operations, strengthening brands and generating more jobs.

Wednesday, March 4, 2009

The Director of the Finance Ministry's (MINEC) Production Development Fund (FOEX), Vladimir Velasquez, informed Elsalvador.com: "The franchise appeal of investment and profits is already knocking on the doors of Salvadoran small and medium sized businesses which have taken the lead on this issue. The fund provides $25 thousand to companies interested in turning their business into a franchise, provided that their sales do not exceed $7 million."

More on this topic

Costa Rica: Franchising, a Booming Business

May 2011

The growth and positioning of franchises in Costa Rica is encouraging more entrepreneurs to opt for this alternative.

The franchise model under which a company sells another company the use of its trademark and business concept, and which must be operated according to certain characteristics identified by the trademark owner, has gained strength in the country in recent years.

Franchises: To Regulate or Not to Regulate

March 2009

With the franchise model growing on the isthmus, how important is to have a clear regional legal framework?

There are entrepreneurs calling for the creation of laws to regulate and protect activities in this business model and for them to be uniform at a regional level. Government representatives affirm that a law is not necessary and that everything is in the signed contract. What is the golden middle?

Quality coffee from El Salvador enters Costa Rica

January 2009

The Coffee Cup, a gourmet coffee brand from El Salvador, opened the first of nine stores in the city of Grecia.

Elfinancierocr.com reports: "The salvadoran entrepreneur indicated that the contract with the costa rican company Coffe and Talk includes opening nine additional stores in different locations of Costa Rica, and the investment for each of them will be between $125.000 and $150.000, depending on location and size."

The Four Pillars of a Franchise

August 2009

Franchising is always an option for expanding a successful business model.

In theory, any business can become a franchise. However, not all activities are ideal to be developed under this model, so a good diagnostic is the first step, to check the viability of the model in each particular business activity.


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