Sky Begins Operations in El Salvador

The Mexican satellite television company began operations and will invest $450 thousand in advertising.

Thursday, March 26, 2009


©image: Sky

Marco Rojas, director of marketing for Sky, spoke to El Diario de Hoy and indicated that they already have 100 subscribers and expect to reach 5,000 or even 7,000 by the end of 2009 through an aggressive expansion plan.

The company plans to hire up to 60 service sub-distributors who will provide the installation service of the satellite system: "It is an opportunity for the Salvadoran business community," said the executive.

More on this topic

Sky Begins Honduran Operations

May 2009

Under the name, Conica Honduras, Sky Company began operations by offering over 200 satellite television channels.

During the first phase, it will install 2,000 antennas to broadcast its signal to the main cities.

Laprensahn.com reported statements by Jorge Céspedez Gutiérrez, Sky’s regional sales director, "The Sky product is being launched with exclusive games from the English and Spanish soccer leagues and it has no interference with other TV broadcasters."

SKY buys rights to DirectTV in Panama

September 2008

The Mexican company, Innova, which provides paid TV services under the Sky brand name, bought the DirectTV transmission rights.

DirectTV, which provide TV by satellite and which has been in the Panamanian market for 11 years, "is leaving the market and we are in the process of migrating subscribers and calling them to inform them of the change," said a source who preferred to remain anonymous.

América Móvil Plans to Invest in Costa Rica

July 2010

The company is looking to introduce its brand via offering satellite TV and later cell phone services.

Ricardo Taylor, general manager for Claro in Costa Rica, told La Nación that the company had already asked the government for a frequency through which to transmit the satellite signal it uses to provide customers with its service.

Inter Russia TV Channel to open branch in Panama

February 2009

From its branch in Panama, the international TV station, Inter Russia TV Channel, will attend to the Central American market.

Valerin Gaichuck, president of the company said to Prensa.com: "...the TV program will be broadcast from Panama to North and South America, and hope to also become a business guide, providing information on trends, products and services such as banking and tourism."

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