If your company has a tendency to rest in bureaucracy, or to react only when the market demands, it will likely have a shorter life span, and the cause of its death will surely be the so called creative destruction.
Corporations that are more than 40 years old "are ruthless when it comes to changes. The most successful don’t have trembling hands when it comes to deciding whether to cannibalize their largest revenue stream in order to build new business."
An analysis of the topic in the Wall Street Journal explains the longevity of companies and their commercial success as based on the aggressiveness of their senior managers, who do not hesitate to take risks to expanding the business and anticipating market movements.
The best example of this is Apple. "In recent years, Apple has become an example of how to avoid falling prey to the dilemma of innovation. After returning to the company in the early 90's, the former chief executive Steve Jobs gave new vigor to the PC line and placed the company in a dominant position in digital music with the launch of the iPod".
Source: Wall Street Journal
More on this topic
November 2009
Those days when CIOs used to think exclusively in terms of technology and systems are over. Now they must be experts in business.
Similarly to what is happening with other management positions (read "Today's Role of the CFO"), the current role of the Chief Information Officer includes the responsibility of keeping an eye on the global performance of the company, and acting accordingly. This way, the CIO becomes a negotiator, who must develop technological innovations and sell them internally.
September 2009
In today's fast moving business environment, the Chief Information Officer is assuming a greater role in the success of a company.
The voice of the CIO is being heard in new ways – as CIOs are increasingly recognized as full-fledged members of the senior executive team. Successful CIOs are much more actively engaged in setting strategy, enabling flexibility and change, and solving business problems, not just IT problems.
December 2011
New devices and applications are allowing consumers to examine their health and act for themselves in preventing, improving, and managing their condition.
The DIY trend will not diminish in 2012, but will accelerate.
Many innovations designed for consumers to take control and perform a huge variety of tasks for themselves are being added to the market.
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