Somos Música
in Central America
Monday, March 22, 2010
In Guatemala, sales of tickets to musical events has increased between 25% and 35%, as more and better groups perform in the country.
A recent concert by rock group Metallica sold a record $2.12 million in tickets, in an industry which sells between $19 and $25 million per year.
“In the history of Guatemala, we had never sold so many tickets. Metallica has opened the doors to a profitable market”, stated Fernando Leal, operations manager of ticket company TodoTicket.